Thursday, March 8, 2012

Sun Shines Down on Mindanao

I have been a satisfied Sun Cellular user for a number of years now. I use to own two post paid plans from two different service provider. But with the continuous improvement in the coverage of Sun Cellular, I decided to give up my other post paid plan  in favor of Sun for the following reasons:

  • Cost - efficient plans - imagine 3 phonelines for a Plan 999 compared to the same plan with a single line on other networks
  • Unlimited texts and calls - of course at first, this is not a very attractive offer but as subscribers using Sun increase, this feature is very well appreciated. Almost everybody has a Sun line nowadays, so there is no problem calling or texting anyone on my phonebook.
  • Improved signal - compared to a few years back when I have to climb a coconut tree so I could use my Sun cell, now I'm proud to say that my phone's signal is usually on full bars around the Polomolok and Gensan area.
  • Affordable Group Plans - only Sun offers group plans with options for unlimited call and texts as well as Sun Anti-Bill Shock Plans that are friendly for SMEs like us. At present, our hardware stores including all the branches of Gala Bakeshop are all interconnected thanks to the affordable group plans of Sun Cellular. :)

Photo courtesy of Mr. Ariel Lalisan
In line with this, I am happy to let you know that Sun is finally shining down on us here at Mindanao. Take it from the official press release brought to us by visiting Sun Cellular Executives: Mr. James Arthur Lim and Ms. Jocel Adorable, Assistant VP for Marketing Services: 


Sun Cellular's Chief Operating Officer Charles Lim, said they will be strengthening their network coverage in areas of Mindanao to include Lanao del Norte and Lanao del Sur, Basilan, Camiguin, Zamboanga, Tawi-Tawi, Dinagat Island, Compostela Valley, Sulu, parts of Bukidnon, Cagayan de Oro and Davao del Sur among others . “The demand for our best-value products and services in Mindanao is immense, hence we prioritized this region in the initial phase of our network enhancement program for 2012,” he explained.

Lim added, “Sun is improving its signal strength in Mindanao to provide its subscribers wider network coverage and more reliable service especially in key areas in the region such as Davao, General Santos, and Cagayan de Oro. We want those in Mindanao to optimize their experience of our unlimited call and text service, as well as the value-for money bucket load and postpaid plans that Sun has been providing its subscribers nationwide.”


Sun Cellular has been known for its best value product offering such as the Text Unlimited 150 which allows customers to text other Sun subscribers unlimited for 30 days and the Text Unlimited 200 which also includes 500 texts to other networks aside from the 30-day unlimited Sun-to-Sun texts. “Mindanao is an important market for us. Local and national officials from the region have been sending us letters on behalf of their constituents and we’d just like to say we have heeded their call ,” Lim enthused.

Lim revealed that the Mindanao network improvement will just be the initial salvo of network enhancement programs that Sun has lined-up this year. “We will be augmenting our existing 6,000 plus cell sites and will further strengthen coverage which will also be felt in the areas of North Luzon and the Visayas region, wherever there is a demand for Sun’s affordable communication products and services,” he said.


 This will include improving indoor coverage through the use of in-building solutions and high gain antennae in strategic locations. The network improvement program also involves optimizing exisiting cellsites to boost both 2G and 3G signals.